One Thing I Know was a one-off book and web platform, made for Creative England, that gave experienced creatives a place to share their insights with the next generation.
Combining opinion pieces from some of the most successful names in the UK creative industries, along with illustration and design from exciting young talent, OTIK was published as a bible for anyone looking to start a creative business, collaboration or anything in-between.
After launching in May 2013, the book went on to sellout within three weeks and the website received 50,000 hits in its first month.
- Devising the original concept, identity & editorial direction - Commissioning all designers, freelance writers & artists - Ghost writing key content & editing freelance submissions - Managing the project’s budgets, staff & timelines
Yellow is an exciting web and book project that saw 52 of the world's most exciting artists artists illustrate 52 weeks of news.
The concept was to showcase that illustration is more than a medium of pretty pictures, by investigating what artists could bring to news coverage beyond traditional print and TV journalism.
A new piece is posted online every Monday – accompanied by a written account of the news that has been illustrated and an explanation from the artist about their process and intent – before the book was collected, Kickstarted and launched in late 2015.
-Devising the original concept & content strategy - Commissioning all artists & designers - Directing & editing all visual / written pairings - Planning all timelines & publishing options
OFF LIFE is the UK's only street press comic magazine. Packed full of interviews, features and original short comics, the magazine was founded in 2012 with an aim to spotlight modern illustration and comic art.
By distributing free-to-read in galleries, bars, coffee shops and creative hubs, the quarterly magazine has gained a readership of over 30,000 per issue in just under three years.
After launching as a purely print title, stocking in locations such as Tate Modern, Design Museum, and Rough Trade, the magazine's loyal following has allowed OFF LIFE to spread into live arts events, workshops, industry talks and even launch a web platform that has become a hub for industry news, opinion and artwork.
- Devising the magazine’s brand, market & direction - Project managing each issue’s budgets & time line - Commissioning & editing all content - Creative Directing each issue’s tone & identiy - Negotiating partnerships & collaborations
In 2015, famed German ship and superyacht builder Blohm & Voss hired me to develop and launch B+V#2; an annual lifestyle magazine that pays homage to innovation, exploration and human endeavour in everything from travel and tech to sports, arts and business.
My position as editor took the title from concept to cover, beginning at the very first creative and strategy meeting in January 2015 and running through to launch in October 2015.
- Devising the issue's tone, aesthetic & editorial policy - Planning all content & commissioning freelance talent - Collaborating with designers, artists and printers to develop identity - Working closely with stakeholders to ensure continuity and message.
MEAT: The Animated Series
Writer | Creator
For most of 2017 I've been working with producer James Boyle and artist Daniel Bayliss (Boom Studios) on MEAT, a short-run animation show aimed at mature audiences.
The show takes place in a world where professional wrestling is the biggest sport on the planet and focusses on Meat, a broken-down former World Champion who must team with an unlikely teenage partner to battle steroid addiction, crooked promoters and an array of oddball local champions if he is to make it back to the Big Leagues.
With the help of Park Road Pictures our team put together a comprehensive pitch package – including pilot script, first season arc, business plans and audience research – that is now circulating studios around the world. Early signs are good, so watch this space!
National Union of Teachers Magazine
Editor (project contract)
In 2014 a change in staff and structure within The National Union of Teachers' (NUT) left the communications division with an opportunity to develop their magazine and web platforms.
With a readership of over 300,000 and a history going back two centuries, The Teacher Magazine is at the heart of the NUT - and the communications team were keen to see it updated.
Over the course of 18 months I helped evolve the magazine's editorial strategy, tone and aesthetic; including introducing such content to the magazine as columnists, op-eds, infographics and investigative features .
- Charged with developing the publications' editorial and content strategy - Reporting to key-stakeholders, including board and trustees - Undertaking the day-to-day running of the magazine - Commissioning writers, artists, photographers and data analysts - Projecting and allocating the magazine's annual budget.
Film Locations Book
Published by Visit England, this book was designed to promote English film locations to foreign production studios.
Featuring spreads of location doubles, feature articles about everything from production support to UK film talent - the book was sent to studios in dozens of countries and led to a spike in UK locations bookings.
- Devising content, flatplan, editorial style & identity - Sourcing & editing freelance material - Commissioning all photography & design
As a writer it can sometimes be tricky to promote your work in a world that feels increasingly visual.
Whether it's with Instagram posts or shiny portfolios, artists and designers can create pieces that grab attention in the blink of an eye. But to get people to stop and read your poem or column, let alone a feature or a script... not so easy.
So I began slapping bits of my writing on to crudely designed stickers, intended to put copy first for a change, and sticking them around town with the hope you might link back here. Hello, if you did, and keep your eyes out for more Stuck pieces on a pisser wall near you soon.
Features editor and editorial consultancy on launch issues.
Pickles is a unique football title combining alternative views and high design. In three years the title has picked up high profile supporters, a loyal readership and spawned live events with the likes of Nike Football.
- Consultancy on commissioning, content & editorial direction for early issues - Editing feature articles & key content in launch and early issues - Pitching & writing feature articles in later issues
In 2013 I teamed with the editors of fellow independent magazines from Bristol – including Cereal, Another Escape and Boneshaker – to create BiP: an organisation that both put a spotlight on Bristol's burgeoning publishing scene and offered practical help to any would-be publishers in the city.
The organisation ran a series of talks, workshops and events – attracting attention from trade and national press. Within one year the organisation's membership grew dramatically, bringing on board a number of new magazines from the region.
In May 2014 I then handed over the reigns due to my moving away from Bristol.
The Marionette Unit
Startup London publisher TMU Workshop hired me through 2015 and 2016 to help filmmakers Azhur Saleem and James Boyle take their film script from screen to print.
The team were keen to capatalise on a trailer for their film, which had gone viral the year prior. Aside from raising funds for an eventual film, the goal of the book was to generate awareness of the new IP and keep fans of the trailer engaged.
Coming in on day one of the project, I assisted TMU with every aspect of the project, including:
- Proposing and commissioning artists - Market research for the book - Design and content; planning layout, tone and aesthetic - Print management - Helping plan marketing, sales strategy and route to market
Launched for Creative England, this web platform was designed to provide straightforward financial information for anyone looking to start or grow a business in film, music, publishing and the arts.
The site was joint funded by Arts Council England and Google, and launched in 2013 by then Business Secretary Vince Cable. It has since been applauded for the way it communicated complicated financial information to creative entrepreneurs that is both relatable and digestible.
- Developing original concept from brief to launch - Managing budget, timeline & staff - Devising and commissioning all written & visual content - Planning site architecture and tendering for design team